|
Remember what I told you in the intro creating a successful blog means offering content with high added value for your target audience. To know how to create an effective blog, it is essential to understand what your target audience expects from it. in digital marketing The steps to understand to create an effective blog To put it simply here, your target asks different questions and has different expectations depending on their level of maturity. Between awareness, consideration of solutions and decisionmaking, the questions your target asks themselves change .
You should cover them all on your blog. So to create an effective blog, I encourage you Albania WhatsApp Number to determine all of these questions and schedule them into your editorial calendar. In order to carry out this work effectively, I encourage you to work on your Personas . It is also from this point that I should have started to answer the question how to create an effective blog. Step Determine the tone to adopt A blog is an identity, a trademark. Your blog must reflect your personality or your brand image but must also correspond to the expectations of your target.
What audience are you targeting? Depending on this response, you will be able to determine whether you should use a light tone, possibly informality or informality, more sustained language, humor or, on the contrary, a more impersonal tone. You will have understood having worked on your Personas before creating your blog will make this step very easy for you. Step Find your posting rhythm Now that you know what you are going to post, you should strive to do it regularly. Determine in advance, based on your time and resources, your publishing pace. How many articles do you plan to publish each week? Each month ?
|
|